The Money is in the Follow Up: Email Marketing and Follow Up Training
Your full time cash flow in this kind of leveraged affiliate marketing model lives in your follow up process.
The first kind of “follow up” people focus on is email marketing with autoresponders.
That’s fine, but that’s not the only kind of follow up and follow through tool you can use.
You can also use your content strategy as follow up work.
The medium becomes the message if your message is congruent. A simple but direct follow up message embedded overtly and covertly inside your daily content on social media, videos, text messages, memes, blog posts and just about anything else can work to close sales.
Bread crumb marketing never stops.
Every piece of content can be crafted to feel like the continuation of the sales process (keep leaving bread crumbs) and the follow up “handling of objections” and answering the prospect’s questions.
In fact, strategically crafted content can be way more effective in “handling objections” and “answering questions” than a one on one phone call or face to face meeting with a prospect because it can be much more direct, focused and disciplined versus the other older methods which can go off the rails if you lose leadership frame and control of the conversation (i.e. talk your newbie self out of a sale by getting off message or just saying too much).
I’ve closed thousands of sales with my simple sales funnels plus my content as “follow up” material.
I just focus on crafting and sharing content that “answers the questions and objections” I used to face when doing more direct, one on one follow up.
And as you can imagine, doing your “follow up” through the medium of content that lives online 24 hours a day non stop, it can scale to infinity.
No chasing people.
No spending HUNDREDS OF HOURS having the same exact conversation with 150 different people one on one per week etc.
One well crafted, strategic image and post on social media or a video can help close hundreds of sales on autopilot.
The art and science to this strategy is being aware of the follow up conversation dynamic.
And you can become more aware of this process only through two ways:
a) Observing me and modeling my content.
b) Going through thousands of personal follow ups yourself and experience learning it.
I recommend the best way to master this is by using both approaches.
Gain the experience by following up yourself with your prospects and honing the skill set.
And observe my content on my blog, emails, facebook, instagram and youtube so that you can model it.
I don’t waste any part of my content creation.
What I mean by that is that I’m serious about strategic content crafting.
I only create or share content that is meant to open and close sales of the people flowing through my marketing process and funnels anyway.
My focus is on trying to stay lean and mean in my content and use it for that specific purpose of opening, closing and upgrading sales by delivering content that creates the feeling inside my prospects that they are understood, they feel safe, secure and attracted to buying and working with me.
Use this in all your content marketing and you’ll see better and more consistent results in sales.
Oh, and join the Simple Freedom Club to monetize on this coaching and this brand of marketing.
Any questions, just let me know.
It’s a free, fast and “always there” way to learn how to create cash flow online by simplifying everything strategically.